SMALL BUT PERFECTLY FORMED
We'll never have a storefront with a million things. That's confusing.
What we will have is a collection that you know has been through the thoughtful Earthling design process and arrived web-side with love and purpose - an uncomplicated and toxic-free purpose.
Our Ethics
At Earthling, our commitment to ethical practices is at the heart of everything we do. Transparency is one of our core values, ensuring our customers are fully informed about the origins, prices and craftsmanship of our products.
At Earthling, ethics are not just ideals but the foundation of our brand and community. We are dedicated to providing products that are not only beautifully designed and functional but also made with integrity, sustainability, and purpose.
Transparency
We believe in radical transparency - people deserve to know what things truly cost. We choose integrity over shortcuts, partnering only with those who share our values.
Sustainability
Sustainability guides every step we take, from thoughtful materials to intentional design. Our multifunctional, durable products help reduce waste and support a more mindful approach to parenting.
Community
Earthling is rooted in the belief that community is built through shared values and collective care. We aim to empower parents, especially mothers, by creating a supportive space.
Our Magic Makers
At the heart of Earthling are designers and illustrators who have brought our vision to life.
Earthling is a true story of collaboration and deeply nurtured by people we trust and care about (and can have a good old giggle with!).
hello
We are Earthling
Earthling is proudly a friend-owned store.
As new mothers, we quickly discovered the need for newborn essentials that can work hard, be repurposed and have a life beyond the baby stage. That’s when the idea of Earthling was born.
We wanted to create a curated collection of ethically sourced, sustainable and beautiful wares that can proudly be displayed around the home, not tucked away.
So we worked hard and researched hard, whilst mothering hard, and finally found a supplier in Vietnam who put women at the forefront of their journey too and proudly matched our ethos.
We hope you love the collection as much as we do and thank you for being part of our journey,
love Emily & Sophie x